The Home Technology Association (HTA) recently announced a collaboration initiative with the National Association of the Remodeling Industry (NARI). As part of this arrangement, NARI members will now have access to HTA’s library of resources, which includes articles, webinars and videos aimed at educating, inspiring and engaging general contractors, remodelers, architects, designers and specifiers. In turn, NARI will promote the importance of using HTA certified products and integrators in remodeling projects.
“Even though most home technology integrators have relationships with contractors, there is still much work to do in making the relationship more proactive and productive”, says Josh Christian, CEO of the HTA.
“Contractors are often frustrated with the home tech industry and are looking for help in guiding their clients’ and their home’s technology needs. Integrators are too often brought to construction projects too late, resulting in compromised solutions and project delays that could have been avoided if consulted earlier. Through this new relationship with NARI and their members, the HTA looks forward to solving these issues and more as technology increasingly becomes an important part of all of our lives.”
This new collaboration—in addition to its new relationship with Home Technology Specialists of America (HTSA) and the Interior Design Society (IDS)—is one of a series HTA will make over the coming months as it seeks to align more deeply with associations and organizations from both the home technology industry and adjacent trades.
Connecting Homeowners to Trained Professionals
In addition to providing substantial knowledge, networking and support opportunities to residential remodelers, NARI also connects homeowners with professionals so homeowners can have a better remodeling experience with access to professionals.
“NARI Members consistently strive to provide the highest level of service to their clients, and this partnership with HTA will give them another tool to achieve that standard,” said David Pekel, Chief Executive Officer of NARI.
“Home technology integration is important to today’s homeowners, and it will only increase in the future. Developing partnerships with HTA members is just one more way NARI members can further develop their businesses to be among the most sought-after in the remodeling industry,” Pekel added.
The HTA advocates that all certified technology integrators join their local NARI chapters as Industry Partners and build personal relationships with the local remodeling pros. NARI’s website, remodelingdoneright.com, contains a searchable list of NARI members that can be used to find a local certified NARI professional.